Counterly
Counterly services for hospitality venues

What we offer

Three services, each built for how venues work

Daily takings, wages and tips, and menu margins. Each one focused, clearly priced, and shaped around the specific demands of running a café, restaurant, or small venue.

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How it works

Use one, two, or all three

None of these services require the others. A café that just needs daily takings recorded can start there. A restaurant wanting a one-off look at its menu margins can do exactly that. If all three are useful, they work well together — but there's no obligation to bundle.

The prices below are the real prices. No hidden setup fees, no tiered access, no minimum contract lengths buried in the terms.

Daily takings and bookkeeping

Service 01

Daily Takings & Bookkeeping

$240 / month

Tidy recording of daily sales, card and cash takings, and supplier costs — so your books reflect each trading day without adding admin between services. Suited to cafes, restaurants, and small venues that want clear records without the overhead.

Daily reconciliation of cash and card takings

Supplier invoice recording and categorisation

Weekly and period summary reports in plain language

Clean, organised records available for your accountant at year-end

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Wages, tips, and rota costing

Service 02

Wages, Tips & Rota Costing

$9 / employee / month

Careful handling of wages, tips, and service charges, with simple reporting on labor cost as a share of sales. Designed for venues that want to manage staffing costs fairly and with clarity — without the compliance uncertainty that comes with informal arrangements.

Wages and service charge recording each pay period

Tips and tronc arrangements documented clearly

Labor cost as a percentage of sales reported each period

Rota costing overview to support staffing decisions

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Menu and margin review

Service 03

Menu & Margin Review

$520 one-off

Periodic review — not a recurring subscription

A plain look at the cost and margin behind your dishes and drinks, helping you understand which items truly contribute to the venue. Findings are presented supportively — the menu decisions stay with you and your chef.

Cost and margin calculated for each dish and drink category

Plain-language summary of findings — no spreadsheet expertise required

Highlights which items contribute most — and which may be worth reconsidering

All decisions remain with you — the review informs, not directs

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At a glance

Services and pricing side by side

Everything laid out plainly, so there's nothing to puzzle over.

Service

Price

Type

Daily Takings & Bookkeeping

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$240

Per month

Wages, Tips & Rota Costing

Details →

$9

Per employee / month

Menu & Margin Review

Details →

$520

One-off

Prices shown in USD. No setup fees. No long-term contracts required.

Good to know

A few things people often ask

Do I need to take all three services?

Not at all. Each service stands on its own. You might start with daily takings and add wages later as you grow — or use the menu review once every year or two as a standalone exercise. There's no requirement to bundle.

How does the wages service scale with staff numbers?

At $9 per employee per month, a team of eight costs $72 a month. A team of fifteen is $135. It scales directly with your headcount, so you only pay for what you actually have. Seasonal variations are handled the same way.

How often should we do a menu review?

This varies by venue. Some find it useful annually — particularly after ingredient price changes or a menu refresh. Others do it every couple of years, or when something feels off about their margins. We'll give you an honest view when you ask.

Does taking on Counterly mean replacing my accountant?

No. Counterly handles your in-year operational finance — the daily figures, wages, and margins that matter throughout the trading year. Your accountant handles year-end compliance and tax work. The two complement each other, and your accountant will typically find our records make their job easier.

Next step

Not sure which service fits your venue?

Get in touch and we'll have a straightforward conversation. A few minutes is usually enough to work out what would actually be useful for where you are right now.